AttentionTool Dynamic Media Module / Moving AOIs
Define Areas Of Interest (AOI) in any kind of dynamic media such as videos, Tv ads and movies and interactive media such as websites and computer games & track them through time.
Good for dynamic & interactive media
Define & Track AOI
The Dynamic Media Module allows the creation and tracking of moving AOIs. With this module you can define areas of interest on videos, TV ads, movies, websites or computer games and track them with timestamps throughout the length of the media.
Raw Data Export
The module provides a raw data export in Excel format with metrics such as time percentage, gaze time and frequency of each AOI created for deeper analysis. Click on the thumbnail to view a sample export.